TUDO NO ROXINHO

Tudo no Roxinho was a campaign about Nubank's new lottery. One of the main goals of this video was to showcase the app flow and how the lottery worked in a way that didn't feel like a tutorial, but was actually engaging. With awesome designers, sound designers and copywriters I had the pleasure to work with, we had it online in less than a week. We ended up also creating a few stickers for social media.